Berjaya Hotels & Resorts Website Revamp

Berjaya Hotels & Resorts Website Revamp

Berjaya Hotels & Resorts is a hotel chain inclusive of 20 hotels (Only 9 hotels featured on located across Malaysia, Philippines, Vietnam, Japan, Sri Lanka, Seychelles & UK. With the increasing Mobile visitor trend, the website was not able to convert these visitors due to lack of mobile friendliness.

As the digital agency for Berjaya Hotels & Resorts, eMarketingEye worked together with Berjaya to develop a responsive website along with an experiential & conversion driven design for users to interact and convert on the website.


increase in Website Bookings


increase in Conversion rate


increase in Mobile bookings


increase in Mobile Conversion Rate


After analyzing the website and the competitor website; eMarketingEye designed three different templates covering the key elements; Experience, Conversion and SEO readiness.


  • Emotional Connection
  • Visual Engagement
  • Customer Confidence
  • Brand Loyalty

Conversion Driven

  • Improve Conversion Rate
  • User Engagement
  • Returning Visitors

SEO ready

  • New content architecture
  • SEO friendly design techniques